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Personal Profile

Alexander Lichý, SEOman

Dr. Alexander Lichy


IT consultant focused on on-line presentation strategies, on-line marketing, accessibility, usability and SEO (search engine optimization).

+420 603 246 495

Current Activities

Editor, IT Media (IDG Czech Republic)

CIO Business World: Editor-in-chief (on-line edition), contributing editor (printed edition).
CIO Business World serves the enterprise community of CIOs with peer insight and expertise on Business Strategy, Innovation, and Leadership.
IDG Czech Republic is a part of the american enterprise International Data Group (IDG). IDG Czech Republic issues 6 printed and 8 on-line periodicals in the Czech Republic, focused mainly on the ITC industry.

Internet strategies and SEO Consultant

Freelancing consultant since 1997. Professional services in conceptual web design, usability and accessibility of web sites, copywriting, on-line marketing, on-line PR and on-line advertising. Special focus on SEO (search engine optimization).


Web developer, SEO consultant

Viamedia SK: SEO consultant (contract work).

Acomware: SEO consultant (contract work). Focused on e-commerce sites.

Mediacentrum: Senior SEO Consultant (contract work). Focused on travel, services and e-commerce sites.

Public relations

Burson-Marsteller: Account Manager and Group Manager for „hi-tech“ clients, since 1997 contract work. Key projects and clients: DHL International, Czech OnLine (Volný), McDonald’s, TVX Bohemia důlní, Winterthur, ČNTS-TV Nova, Biotrend.

Editor (ICT media)

Computerworld (IDG Czechoslovakia): Contributing editor, software subeditor.
CHIP Week (Vogel Publishing): Deputy editor-in-chief, software subeditor.

IT, statistics

Institute of Rheumatology Prague: computer-aided analysis of clinical and research data, statistic evaluation of clinical trials.

Research / Life sciences

Institute of Rheumatology Prague: basic research on collagen degradation.
Laboratory of protein metabolism on 1st School of Medicine (Charles University): basic research - carriers of cytostatics.